Point of Sale Management
More and more companies reach agreements with chains and customer groups, so that they have specific products in their points of sale (assortments). And make available to their customers promotions or their products are displayed in specific places (Spaces).
Collecting information on how these agreements are being fulfilled is essential, not only to control the cost and make claims if necessary, but also to be able to design, change and adjust marketing campaigns and strategies to achieve greater sales, making the investment made in this aspect profitable.
The GPV Vertical of TelyNET sales SUITE 360 allows us to control not only the presence of our company's products in the Points of Sale, but also to know if they are well labeled, if they appear in brochures, where they are located, at what price they are sold, if there is stock breakage, facing, shelves, etc.
Functions
Italso allows to control that the promotions are present, with what price they are being offered, where they are located, the cost involved, the POS material associated with it, and all this with enough time to negotiate with the Point of Sale to adjust their orders of the promoted products to avoid running out of stock.
Additionally, it allows us to control the spaces and locations where our products are located, the displays that are used and to ensure that they are not used inappropriately.
All this information collected is compared with what has been negotiated with the chain, notifying the manager of any incidents during the same visit so that they can be dealt with by the person in chargeand corrected as soon as possible. It also allows capturing photos of everything managed for better control and subsequent analysis.
BACKOFFICE
Recoger la información de cómo se están cumpliendo estos acuerdos es básico, no solo para controlar el coste y reclamar si es necesario, si no para poder diseñar, cambiar y ajustar campañas y estrategias de marketing para conseguir una mayor venta, rentabilizando la inversión realizada en este aspecto.
El Vertical de GPV de TelyNET sales SUITE 360 permite tener un control de no solo la presencia de los productos de nuestra compañía en los Puntos de Venta, sino también saber si están bien etiquetados, si salen en folletos, donde están ubicados, con qué precio se venden, si hay rotura de stock, facing, baldas, etc.
In addition, the GPV Vertical of TelyNET sales SUITE 360 allows the management of radio and television campaigns, so that the managers can notify the Points of Sale and these are supplied with the necessary products so that there are no stock-outs.
Manage and control both equipment (coffee machines, colors, etc.) at the Points of Sale, whether in supermarkets, stores, bars, etc., as well asthe POSmaterial delivered .
As well as the POS material delivered.